This Just In: Yahoo is a Content Site!
Jason Calacanis thinks that Yahoo made a big mistake with Yahoo Shine. On his blog, Jason says that content owners should drop Yahoo for Google. I don’t get it.
Yahoo has always been a content company. Just look at Yahoo Autos, Yahoo Sports, Yahoo Movies, etc. While Google has always said it’s not a content company, Yahoo has no qualms about its content. I don’t think any publishers will really be surprised by Shine.
Yahoo acknowledges as much with its blog post, where it calls out Yahoo properties like Yahoo Health, Yahoo Tech, Yahoo Food, and Yahoo Green.
Google, on the other hand, has always played the “impartial gateway” card. While some have recently said that universal search is changing that, other data shows that may not be the case after all.