Archive for March, 2008

This Just In: Yahoo is a Content Site!

Jason Calacanis thinks that Yahoo made a big mistake with Yahoo Shine. On his blog, Jason says that content owners should drop Yahoo for Google. I don’t get it.
Yahoo has always been a content company. Just look at Yahoo Autos, Yahoo Sports, Yahoo Movies, etc. While Google has always said it’s not a content company, […]

Search Marketing News: March 24-28, 2008

Organic Search

Does Google Allow Good Google Bombs?To some, it appears that Google has painted itself into a corner with its reliance on linking for its ranking algorithm. The lines between legitimate SEO, paid links, and Google bombs are becoming increasingly blurred.
New Google Webmaster Tool Aids Robots.txt CreationFor the coding-challenged, creating a robots.txt file […]

Search Marketing News: March 17-21, 2008

This is all the search marketing news we covered in the Search Engine Watch blog in the past week.
Organic Search

Is Google Becoming a Portal?Google has long held that it is not a portal. Concerns of publishers wary of giving away their content to Google for free have always been met with the response that […]

Search Marketing News: March 10-14, 2008

Organic Search

SEW Experts: Creating Synergy in Your SEO EffortsThere’s not one single thing that can make your Web page show up in the top of the search results. But there are several little things that can.
SEW Experts: Defining Yourself Through SearchYour online persona is defined by what shows up in the search results. […]